The brand new career center landing page and apartment job seeker detail pages allowed ApartmentCareer to present a more modern layout, better organized content and multiple links to new service offerings and resources. In partnership with this release, Responsive Design elements were implemented on all of the newly designed pages to create an optimal viewing experience for all mobile device users.
Apartment Careers Blog
What can Talent Blast do for you?
We are pleased to announce the launch of TALENT BLAST, a new job posting enhancement designed to turn your online posting into a targeted recruitment ad campaign-delivering the most qualified applicants possible with one single job posting.
Tags: apartment jobs, Apartment careers, apartment leasing jobs, apartment manager jobs, apartment maintenance jobs, apartment job posting tips, job posting tips, employer tips, Talent, Employment, Developing Talents, Talent Blast
The Power of Non-Commercial Social Media
Written by Peter Weddle
Tags: apartment jobs, Apartment careers, apartment hiring managers, apartment job posting tips, job posting tips, Texas Apartment Association, Nevada State Apartment Association, Apartment Association of Greater Dallas, apartment professional certifications, employer tips, internet job postings, National Apartment Association, Apartment Associations
To be effective, a job posting title must both inform and pique the curiosity of the reader. That’s true of all job seekers, but especially those who are passive. To motivate them to read on, a title must provide:
If your not using social networks to recruit and promote your company as an employer of choice, then you are in the VAST minority. According to this recent survey 80% of companies are using social networks to recruit and almost half of the remaining companies are planning to use social networks. I am not sure what the 11% of companies left use to recruit, but my guess is they do not do much hiring. This trend is one of the reasons ApartmentCareers embraced social media as a recruiting tool to benefit our clients. We were the first apartment industry recruiting portal with a significant presence in the social media networks.
Last week I posted part one of this blog and addressed the two keys (format and content) to developing a job ad that works. So today we will outline a three part template to make the task of writing a job posting that works a little easier and more effective.
Tags: apartment jobs, Apartment careers, apartment job seekers, apartment leasing jobs, apartment manager jobs, apartment maintenance jobs, how to tips, property management jobs, apartment job posting tips, job posting tips, employer tips, internet job postings
Just for the record, the average job posting is about as exciting as reading the ingredients of a cereal box, “whole grain oats, whole grain corn, sugar, trisodium phosphate, blah, blah, blah” – boring!! The verbiage and language we use to post jobs is almost as important as where they post them. A survey by the Advertising Research Foundation found that more than 20 percent of a companies’ ad dollars are completely wasted. Why? They did not communicate their message effectively! So how do you put together an effective message for the job seeker? Unlike the printed page and classified ads, job boards provide enough physical space to present lots of information to the prospective candidate. The average commercial job board will permit postings to run at least 1,000 words, or the equivalent of two typed pages (Warning - two pages is overkill). Recruiting actively unemployed candidates does not require significant work to convince them to call about a vacancy, but to recruit the currently employed but “just looking” candidate; companies need the additional space the job board offers. Companies focusing on luring top talent away are trying to convince someone to change from, in some cases, the devil they know to the devil they don’t know. These companies must see their postings not as the electronic equivalents of classified ads, but as electronic sales brochures. These job postings need to be informative and compelling so the most reluctant candidate will be moved to consider the opening.
Tags: apartment jobs, Apartment careers, apartment leasing jobs, apartment manager jobs, apartment maintenance jobs, apartment hiring managers, property management jobs, apartment job posting tips, job posting tips, employer tips, internet job postings